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100.19 KM/H For Zenith Ambassador Alexandre Caizergues

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The ambassador of Zenith,Alexandre Caizergues has set a new world record in Namibia.He has raised the World Speed sailing record to 100.19 km/h.The previous record which is 95 km/h,set by Alain Thebault.Alexandre Caizergues has made it 5.19 km/h more,this is a brilliant performance.

Alexandre Caizergues,he is a gifted sportsman and one of the best kitesurfers of his generation.he wanted to beat the previous world speed sailing record set in September 2008,so he came to the bay of Luderitz, Namibia, with an ambitious goal.With over a year training,he finally reached his goal.he sailed at an average speed of 100.19 km/h over 500 meters.So many speed demons have been trying to cross The 100 km/h Legendary.But only Alexandre Caizergues can do this,he’s  the legend of this sport.

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Written by kevin

November 16, 2010 at 1:45 am

PIAGET At amFAR’s Inspiration Gala

On October 27, 2010 at Chateau Marmont in Los Angeles,California.Hollywood Supper stars show their support for amfAR at a gala evening sponsored by Piaget.The gala evening hosted by Grammy award winner,Kylie Minogue,superstar Sharon Stone and fashion designer and amfAR board member Kenneth Cole.

Piaget’s jewellery and watches are the ccessories of choice for the star-studded affair.usician, actress and fashion muse, Courtney Love, wore a dazzling diamond and white gold Piaget Polo and treated guests to an acoustic performance of Madonna’s “Like A Prayer” and Lady Gaga’s “Bad Romance.” Ali Larter,star of Resident Evil:The Afterlife and hit TV show Hero’s and soon-to-be mom, glowed in Piaget’s new Possession double hoop diamond earrings,the newest Possession Celebration ring and Piaget’s Honey inspiration necklace.Mía Maestro,rumored to be the star in the upcoming Twilight: Breaking Dawn film,wore Piaget’s white gold and diamond Rose motif earrings and a matching ring.

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Written by kevin

November 7, 2010 at 12:33 am

TAG HEUER – Race of Champions

TAG Heuer has become official partner, official chronograph and official timekeeper for the Race of Champions for the 6th time, with the event back in Europe in Düsseldorf, Germany on November 27-28.

The Swiss luxury watch company has a long relationship with the best events, the best teams and car manufacturers and the greatest motor racing drivers, counting numerous world champions among their brand ambassadors.

Today one of the largest and most desired brands in the watch industry, TAG Heuer is the first watchmaker to master luxury chronographs and timing equipment with an unsurpassed precision of 1/10th, 1/100th, 1/1,000th and 1/10,000th of a second.

TAG Heuer’s President and CEO Jean-Christophe Babin said: “Motor racing is the perfect showcase of precision and performance. As such it reflects TAG Heuer values in a unique way. So what could be a better fit for TAG Heuer than partnering with such a prestigious international event as The Race of Champions, which brings together friends of the brand and the world’s finest drivers from all the disciplines of racing. With identical cars on the track, it is talent and determination that will make the difference.

“For a century and half TAG Heuer has drawn inspiration from the world of sports to master time to its smallest fraction. That resulted in the longest and strongest association with motor sports and dream cars.

Racing legends like Jo Siffert, Juan-Manuel Fangio, Jacky Ickx, Clay Regazzoni, Niki Lauda, Gilles Villeneuve, Alain Prost, Ayrton Senna, Michael Schumacher, Mika Häkkinen, Jacques Villeneuve, David Coulthard, Kimi Räikkönen, Fernando Alonso, Lewis Hamilton and Jenson Button have been on TAG Heuer’s stupendous roster of F1 racing ambassadors.

“Today the brand has partnerships with McLaren in F1 and GT Cars, Mercedes SLR and SLS, Audi Sport for GT and Le Mans 24 Hours, Tesla Motors for Electric GT Cars, as well as with reigning F1 world champion Jenson Button, his teammate Lewis Hamilton and young F1 talents Indian Karun Chandhok and Chinese Ho Pin Tung.

”To be chosen as the official timekeeper is not only an honour for TAG Heuer but also the sort of technical and human challenge which our brand has taken on with passion for more than 150 years, and which has helped forge its reputation.”

In December 2006 at the ROC in Paris, TAG Heuer set a still unbeaten world record when it measured an astonishing 2/10,000ths of a second difference between winner Mattias Ekström and second-placed Heikki Kovalainen. When it comes to timekeeping and precision, no other watch brand can beat TAG Heuer.

The ROC 2010 driver roll call includes the greatest champions of all time from Formula 1, World Rally, Le Mans and World Touring Cars, plus many other legends on two wheels and four.

Race of Champions co-founder and IMP president Fredrik Johnsson said: “We’re delighted to renew our partnership with TAG Heuer – a company that shares our passion for the best of motor sport. We see plenty of tight finishes and thanks to TAG Heuer’s ultimate technology and timing crew, we are able to determine winners down to as little as one ten-thousandth of a second.”

Tickets are now available from with prices starting at 29 Euros. Sign up for all the latest updates at, @raceofchampions on Twitter, or Race Of Champions on Facebook.

Drivers already confirmed for the 2010 Race of Champions:
• Michael SCHUMACHER, seven-time Formula 1 World Champion
• Alain PROST, four-time Formula 1 World Champion
• Sébastien LOEB, seven-time World Rally Champion
• Mick DOOHAN, five-time World 500cc Motorcycling Champion
• Sebastian VETTEL, 2010 Formula 1 title contender
• Tom KRISTENSEN, eight-time Le Mans 24-Hour race winner
• Heikki KOVALAINEN, Formula 1 grand prix winner
• Andy PRIAULX, three-time World Touring Car Champion
• Alvaro PARENTE, GP2 race winner and Winner ROC South Europe 2010
• Filipe ALBUQUERQUE, A1GP race winner and Winner ROC South Europe 2010
• Travis PASTRANA, 11-time X-Games gold medallist

Written by kevin

November 7, 2010 at 12:15 am

TAG HEUER’s 150th anniversary in Hong Kong

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November 1st,2010 Tag Heuer held it’s 150th anniversary Hong Kong Stop in Harbour City,Tsim Sha Tsui.Launched The pening of “Odyssey of Pioneers” exhibition.

Tag Heuer‘s three-days world travelling exhibition exhibits over 70 pieces of the most beautiful signature timepieces.

The anniversary celebration has invited Taiwanese artists Ethan Yuen and Bianca Bai.Hong Kong top models Joycelyn,Cara G. and Anthony presented the 2010 star products at the catwalk show with Lifestyle and Elegance sessions.

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Written by kevin

November 5, 2010 at 2:42 am

ANTIQUORUM – Catalogues of “Important Modern & Vintage Timepieces” Auction

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Mandarin Oriental
Saturday 13 & Sunday November 14, 2010


Tuesday November 2: 10:30 a.m. – 6:30 p.m.
Antiquorum Shanghai
Room 4106B, Bund Centre Office Tower,
222 Yan An Road East,
Shanghai 200002, China
Tel.+86 21 6335 1268

Thursday November 4: 11:00 a.m. – 7:00 p.m.
Antiquorum Auctioneers (HK) Ltd.
Suite 704, No. 9 Queen’s Road Central,
Hong Kong
Tel. + 852 2522 4168

Saturday November 6: 10:00 a.m. – 6:00 p.m.
Gemdale Eton
No. 298 Jinyi Road, Xiangzhou District
Tel. + 852 2522 4168

Wednesday 10 to Friday November 12: 10:00 a.m. – 7:00 p.m.
Saturday 13 & Sunday November 14: 10:00 a.m. – 6:00 p.m.
Antiquorum’s Showroom
2, rue du Mont-Blanc
1201 Geneva, Switzerland
Tel.+ 41 (0)22 909 28 50 – Fax. +41 (0)22 909 28 60


Mandarin Oriental Hotel du Rhône
Salon Saint-Gervais – quai Turrettini 1, 1201 Genève
Tel.+ 41 (0)22 909 00 00
+ 41 (0)22 909 00 00

Saturday, November 13
Session 1: lots 1 – 252 at 2:00 p.m.

Sunday, November 14
Session 2: lots 253 – 361 at 11:00 a.m.
Session 3: lots 362 – 643 at 2:00 p.m.

Virtual catalogue


Written by kevin

November 5, 2010 at 2:36 am

Corum’s New Boutique in Shanghai

Corum opened another boutique in Shaighai,China on October 28th 2010.The boutique is locate in the famous shopping mall Plaza 66,city’s most prestigious luxury brand shopping mall.the international,modern,high-end commercial hub of Nanjing Xilu, with an impressive height of 288m tall,66 floors and a total of 30,788 square meters,Plaza 66 is one of the landmark buildings of the Shanghai Puxi area.Corum‘s new boutique reinforces the continuity of the brand’s distribution strategy and demonstrates its desire to consolidate its presence in the long term.

Mr. Antonio Calce,CEO of Corum,Mr. Heinrich Schellenberg,the Consulate General of Switzerland in Shanghai,Mr. Alain Chung,famed timepiece connoisseur and collector,Mrs. Jacqueline Ng,CEO of Swiss Prestige Group,as well as Mrs. Iris Tsui,Plaza 66 Senior Leasing Manager,all being honored guests,officially cut the inaugural ribbon at the boutique opening ceremony.

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Written by kevin

November 4, 2010 at 2:24 am

Posted in Fashion, Industry News

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Blancpain Celebrated History of Fifty Fathoms in Paris

A Unique Exhibition That Took Place on Place Vendôme 

Blancpain held, within its Boutique on the Place Vendôme, Paris, an incredible exhibition dedicated to one of its emblematic models, the Fifty Fathoms. 


Assembled thanks to the generosity of numerous collectors from around the world, this lineup featured an impressive array of the various Fifty Fathoms created by Blancpain from 1953 to the present day. It now travels to China and the United States. 


The exhibition, composed of more than 60 models, retraced the history of the Fifty Fathoms, from its creation in 1953 at the request of the French Navy combat divers unit, through to this year’s launch of the Complete Calendar Flyback Chronograph, moon phases. Visitors were able to journey through time by following the evolution of this iconic watch and discovering some extraordinary anecdotes relating to it. 

This commemoration was part of a programme of events organised by Blancpain to celebrate its 275th anniversary and to mark the opening last spring of its new Parisian boutique. A genuine Embassy of the Manufacture from Le Brassus located on one of the world’s most prestigious squares, this boutique presents Blancpain’s finest creations in a setting pervaded by the brand heritage and know-how. This area is designed to take each visitor on a journey to the heart of fine watchmaking as embodied by Blancpain.  

Blancpain wished to thank the many collectors from around the world who had responded to its call. Their generosity and their passion for horology have enabled it to pay this vibrant tribute to the destiny of the Fifty Fathoms, the first modern diver’s watch in horological history.

History of the Fifty Fathoms

Written by kevin

November 3, 2010 at 2:42 am