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Bell&Ross For Vintage Collection and E-Boutiqu Launch Party

Bell&Ross hosted a cruise on the vintage yacht The Manhattan to celebrate the opening on the day its U.S. e-boutique and the launch of its new Vintage collection.The U.S. e-boutique follows 2009’s successful opening of Bell & Ross’ European online shopping site and is intended to increase the visibility of the brand in the U.S. The new Vintage collection will be offered through the e-boutique and is inspired by the pilot watches worn by members of the “Greatest Generation.”

Almost 40 members of the press and watch industry were invited to the celebration treated to sushi by the world renowned chef and Iron Chef star Morimoto.Guests were also able to view the many different Vintage Collection models including the Original, Heritage and Officer.

Bell&Ross President-Stacie Orloff:”The Americas thanked the guests for coming and commented that the e-boutique had already recorded its first sale from St. Louis where Bell & Ross does not have an authorized retailer, pointing out the necessity for such a service for Bell & Ross watch lovers.”

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Written by kevin

October 20, 2010 at 1:47 am

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