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100.19 KM/H For Zenith Ambassador Alexandre Caizergues

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The ambassador of Zenith,Alexandre Caizergues has set a new world record in Namibia.He has raised the World Speed sailing record to 100.19 km/h.The previous record which is 95 km/h,set by Alain Thebault.Alexandre Caizergues has made it 5.19 km/h more,this is a brilliant performance.

Alexandre Caizergues,he is a gifted sportsman and one of the best kitesurfers of his generation.he wanted to beat the previous world speed sailing record set in September 2008,so he came to the bay of Luderitz, Namibia, with an ambitious goal.With over a year training,he finally reached his goal.he sailed at an average speed of 100.19 km/h over 500 meters.So many speed demons have been trying to cross The 100 km/h Legendary.But only Alexandre Caizergues can do this,he’s  the legend of this sport.

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Written by kevin

November 16, 2010 at 1:45 am

Brosway Subcolor Diver


The case, in stainless steel polycarbonate, measures 44mm. It has a mineral crystal and is water resistant to 100 meters. 


Movement is the quartz Japanese caliber Miyota 2415.

Written by kevin

November 8, 2010 at 2:14 am

Posted in Fashion, New Model

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New Movado Bold Collection

Earlier this year, Movado announced that they were closing their retail outlets (27 high profile locations in the United States), as the initial part of a strategy to turn the company around. This effectively removes their non-profitable retail division, which was losing average of $10 million per year. The large size of the stores was noted as one of the major problems (they averaged 2,220 square feet). I can understand a brand running a boutique or two, maybe in New York or Los Angeles, even at a small loss, because these boutiques act as a flagship for the brand, but to operate 27 stores at a loss is just not viable.

The second part of their strategy was to get out of the jewelry business. And in removing their jewelry division they can now focus on their core product, timepieces. They sell watches under the Movado brand, as well as producing watches for Zales, Saks Fifth Avenue and Neiman Marcus. They have already updated many of their classic timepiece collections, and now they’re working on an entirely new timepiece collection.

They have created an all new collection of timepieces that will attract a new niche of buyers. The Movado brand has had good recognition, and was an especially good seller in the 80’s and 90’s, but recently the designs have gone mostly unchanged, and being that Movado is a fashion brand, this has not been very effective. Regardless of what product you are selling, the one thing that is generally true across any retail product is that you need newness, and I just don’t think they were offering anything new, or in this case “bold.”

Just in time for the holidays, they have launched the Movado Bold collection. The new collection features a mixture of mostly black or white timepieces, for both men and women, with very vibrant colors (although some pieces are more muted with all black or all white). The movements are accurate swiss quartz. The crystals are K1 sapphire hardened mineral crystals (which aren’t as good at preventing scratches as pure sapphire, but are much better than standard mineral crystals). The cases are stainless steel mixed with a TR90 composite material (it is Swiss polymer that is light, shape-retaining and extremely long-lasting). The straps are coated leather. And the designs are bold. Best of all, though, is that they are affordable ($500 or less). Plus, you can now buy them directly online, which is the fourth part of their turn around strategy (sell online to increase sales and profitability).

These may not be super luxurious, or even as luxurious as the classic Movado collections, but I think they are more in tune with what consumers in this price range want. And consumer’s opinions are really what matters most.

Retail $295- $495


Written by kevin

November 8, 2010 at 1:49 am

Posted in Fashion, New Model

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PIAGET At amFAR’s Inspiration Gala

On October 27, 2010 at Chateau Marmont in Los Angeles,California.Hollywood Supper stars show their support for amfAR at a gala evening sponsored by Piaget.The gala evening hosted by Grammy award winner,Kylie Minogue,superstar Sharon Stone and fashion designer and amfAR board member Kenneth Cole.

Piaget’s jewellery and watches are the ccessories of choice for the star-studded affair.usician, actress and fashion muse, Courtney Love, wore a dazzling diamond and white gold Piaget Polo and treated guests to an acoustic performance of Madonna’s “Like A Prayer” and Lady Gaga’s “Bad Romance.” Ali Larter,star of Resident Evil:The Afterlife and hit TV show Hero’s and soon-to-be mom, glowed in Piaget’s new Possession double hoop diamond earrings,the newest Possession Celebration ring and Piaget’s Honey inspiration necklace.Mía Maestro,rumored to be the star in the upcoming Twilight: Breaking Dawn film,wore Piaget’s white gold and diamond Rose motif earrings and a matching ring.

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Written by kevin

November 7, 2010 at 12:33 am

Baby-G Vivid Metallic Ladies’ watches

Casio just announced a new addition to their ladies’ Baby-G watch collection, the Vivid Metallic Series (BG1006SA Series). G-Shocks are very fashionable right now, and these new pieces are sure to brighten up the right outfit. Available in eye-catching, pearlescent color pairs of metallic black with pink, metallic lime green with turquoise, metallic hot pink with purple, metallic orange with black and metallic silver with purple. The collection aims to combine function with fashion.

This timepiece features numerous function, including: world time, daily alarms, stopwatch and countdown timer. It is also very shock resistant and 200 meters water resistance. Made with a comfortable resin band and case with stainless steel accents.

“The fall Baby-G Collection speaks to the fearless fashionista in all of us. Each of the colorful, metallic watches showcases a different vibe, perfect for exuding your ‘fashionality’ every day.”

Julie Weiss, Celebrity Stylist

What color works best for you?

Black with Pink – The feminine woman with a touch of edginess. She needs the essential “go-to” watch for fall nights and weekend fun.

Lime Green with Turquoise – The throwback trendsetter who loves to make a statement and lives for 80’s revival.

Pink with purple – The girly girl who isn’t afraid to be seen and heard. She loves bold accessories to pair with her bold lifestyle.

Orange with black – The urban hipster who dares to be quirky. She likes to add the vibrant and cool subtleties of her personality to any outfit she wears.

Silver with purple – The laid back lady with a hint of glam, who plays it safe but keeps it cool.

Available this fall at fine retailers or at

Retail $79


Written by kevin

November 7, 2010 at 12:29 am

TAG HEUER – Race of Champions

TAG Heuer has become official partner, official chronograph and official timekeeper for the Race of Champions for the 6th time, with the event back in Europe in Düsseldorf, Germany on November 27-28.

The Swiss luxury watch company has a long relationship with the best events, the best teams and car manufacturers and the greatest motor racing drivers, counting numerous world champions among their brand ambassadors.

Today one of the largest and most desired brands in the watch industry, TAG Heuer is the first watchmaker to master luxury chronographs and timing equipment with an unsurpassed precision of 1/10th, 1/100th, 1/1,000th and 1/10,000th of a second.

TAG Heuer’s President and CEO Jean-Christophe Babin said: “Motor racing is the perfect showcase of precision and performance. As such it reflects TAG Heuer values in a unique way. So what could be a better fit for TAG Heuer than partnering with such a prestigious international event as The Race of Champions, which brings together friends of the brand and the world’s finest drivers from all the disciplines of racing. With identical cars on the track, it is talent and determination that will make the difference.

“For a century and half TAG Heuer has drawn inspiration from the world of sports to master time to its smallest fraction. That resulted in the longest and strongest association with motor sports and dream cars.

Racing legends like Jo Siffert, Juan-Manuel Fangio, Jacky Ickx, Clay Regazzoni, Niki Lauda, Gilles Villeneuve, Alain Prost, Ayrton Senna, Michael Schumacher, Mika Häkkinen, Jacques Villeneuve, David Coulthard, Kimi Räikkönen, Fernando Alonso, Lewis Hamilton and Jenson Button have been on TAG Heuer’s stupendous roster of F1 racing ambassadors.

“Today the brand has partnerships with McLaren in F1 and GT Cars, Mercedes SLR and SLS, Audi Sport for GT and Le Mans 24 Hours, Tesla Motors for Electric GT Cars, as well as with reigning F1 world champion Jenson Button, his teammate Lewis Hamilton and young F1 talents Indian Karun Chandhok and Chinese Ho Pin Tung.

”To be chosen as the official timekeeper is not only an honour for TAG Heuer but also the sort of technical and human challenge which our brand has taken on with passion for more than 150 years, and which has helped forge its reputation.”

In December 2006 at the ROC in Paris, TAG Heuer set a still unbeaten world record when it measured an astonishing 2/10,000ths of a second difference between winner Mattias Ekström and second-placed Heikki Kovalainen. When it comes to timekeeping and precision, no other watch brand can beat TAG Heuer.

The ROC 2010 driver roll call includes the greatest champions of all time from Formula 1, World Rally, Le Mans and World Touring Cars, plus many other legends on two wheels and four.

Race of Champions co-founder and IMP president Fredrik Johnsson said: “We’re delighted to renew our partnership with TAG Heuer – a company that shares our passion for the best of motor sport. We see plenty of tight finishes and thanks to TAG Heuer’s ultimate technology and timing crew, we are able to determine winners down to as little as one ten-thousandth of a second.”

Tickets are now available from with prices starting at 29 Euros. Sign up for all the latest updates at, @raceofchampions on Twitter, or Race Of Champions on Facebook.

Drivers already confirmed for the 2010 Race of Champions:
• Michael SCHUMACHER, seven-time Formula 1 World Champion
• Alain PROST, four-time Formula 1 World Champion
• Sébastien LOEB, seven-time World Rally Champion
• Mick DOOHAN, five-time World 500cc Motorcycling Champion
• Sebastian VETTEL, 2010 Formula 1 title contender
• Tom KRISTENSEN, eight-time Le Mans 24-Hour race winner
• Heikki KOVALAINEN, Formula 1 grand prix winner
• Andy PRIAULX, three-time World Touring Car Champion
• Alvaro PARENTE, GP2 race winner and Winner ROC South Europe 2010
• Filipe ALBUQUERQUE, A1GP race winner and Winner ROC South Europe 2010
• Travis PASTRANA, 11-time X-Games gold medallist

Written by kevin

November 7, 2010 at 12:15 am

Audemars Piguet Jules Audemars Perpetual Calendar


In 2008, the watchmakers in Le Brassus paid tribute to the first perpetual calendar by creating a platinum limited series to mark its 30th anniversary. 


Today, the Jules Audemars Perpetual Calendar is making its grand entrance into the collection with an 18kt rose gold case, teamed according to personal preference with a brown or silvered dial. The latter features a satin-brushed sunburst finish and refined rose gold hour-markers. Its case echoes the identity codes developed in 2008 with a particularly slender bezel designed to highlight the dial. 


The perpetual calendar mechanism admirably reproduces the specific features of our Gregorian calendar, taking into account the irregular lengths of the 30- and 31-day months by means of a cam – itself connected to a wheel – bearing the different monthly durations. 


Another wheel on the same axis, which carries a cam indicating a normal month of February and a leap-year February, performs one full revolution in four years and thus enables the watch to keep track of the leap-year cycle. This means the Jules Audemars Perpetual Calendar will not require any correction until March 1st 2100. All that will be required on this date is to activate the correctors placed on the side of the case, and the mechanism will be duly readjusted for another century. This module, built on the extra-thin self-winding Calibre 2120 base movement, was and still is – after successive enhancements – an impressive technical accomplishment and a prodigious feat of miniaturisation. 

References 26390OR.OO.D088CR.01 Silver Dial and 26390OR.OO.D093CR.01 Brown Dial

The case, in 18kt rose gold, measures 41mm x 9mm, with a sapphire crystal and display back, and water resistance to 20 meters.

Movement is the ultra-thin (4mm) Swiss automatic AP caliber 2120/2802 with 355 parts, 38 jewels, 19,800 vph and a power reserve of 40 hours. Finishing: circular-grained mainplate, bridges circular-grained and adorned with Cotes de Geneva motif, polished angles.

Written by kevin

November 6, 2010 at 11:59 pm